in times of AI
AI expands the research. AI accelerates the problem-solving. But criteria, commitment and empathy still win the pitches, the brands, and the teams.
A sparring for CMOs, a partner for founders, a trusted second mind for CSOs.
More about me →Strategic sparring. 90 minutes to move forward what you have in mind.
Projects. Strategy tailored to the project, end to end.
Strategic advisory. Continuous role as brand guardian.
Mercado Libre, NotCo, Telefónica, Hyundai, Sevilla FC, Budweiser, Iberia, BMW, L'Or, Globant, Santander, Stella Artois, Uber, Trainline, Popeyes, Brahma, HSBC, Gatorlit, Babolat, among many others.
In their words →A century, told forward.You decide better than you think.From bytes to atoms.Honesty as premium.Turning a threat into an opportunity.Why not a brand book of our own?Dignity as brand truth.Identity, created from within.The value of being understood.
See all projects →If you have a brief that doesn't quite work, write me at brief@fernandobozzoletti.com.